Sunday 2 September 2012
Big Tech: AT&T Puts on the Ritz to Upgrade Retail Experience
Since everyone started carrying mobile phones, the mission of all those AT&T, Verizon and T-Mobile storefronts has been to sign up customers. And it?s worked magnificently. Practically everyone who wants a cellphone now has one ? ?100% penetration? in the parlance of telecom geeks. The question now for the retail experts inside the nation?s wireless carriers is what new purpose can all that expensive real estate serve?
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